Strategy Execution Is All About Communication
According to Professor Jeroen De Flander, "most of the time, strategy execution & PPM are approached very much from the process side. Very technical with steps and software KPIs"
However, De Flander takes a different approach and aims to address the human factors that affect the success of strategy execution:
- Curse of knowledge
- Message distortion
- Complexity
- Willpower depletion
- Decision paralysis
- Mitigated speech
- Pygmalion effect